Info



FORO / 2025


FORO is a concept brand designed to celebrate local culture & small businesses through curated, location-specific merchandise. The identity system reflects authenticity, accessibility & global storytelling.

Designed to reflect FORO’s mission of elevating small businesses, these guidelines ensure clarity, consistency, & trust. The visual system creates a recognisable identity that stands out in digital spaces while supporting intuitive user experiences & meaningful connections across every touchpoint of communication. Built around the idea of discovery through place, FORO bridges design, technology, & community – making it easy to support verified small businesses and creatives.

Users download the FORO app & allow camera access. The app uses geolocation to surface exclusive, high-quality products form nearby makers & storefronts, turning everyday surroundings into a curated marketplace.


View the Brand Guidelines here.



CONTACT
holly.hammellpurvis@gmail.com
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Newcastle upon Tyne
UNITED KINGDOM
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